:: Mossarti – visual identity ::

Mossarti option one

Mossarti is a slightly unusual business name, but one that my client Beverley Moss and I spent a lot of time discussing and debating. What we hope it captures is the spirit of fun and energy that she invests into every one of her handcrafted felt creations – as well as including a more obvious connection to her name, of course.

These crafting skills alongside the love and enthusiasm that Beverley invests into each piece were also the starting point for my idea generation, where I have referenced a variety of textile stitching and fabric effects. The symbolic love heart shape is also everywhere in the space where Beverley works, so after compiling research and mood boards, they kept appearing in many of my initial sketches too! The colour palettes chosen are also designed to reflect her energetic personality.

This project is a work in progress, so watch this space for future updates.

Mossarti option two

Mossarti option three

:: L&A – wedding invitations ::

L&A Wedding invitations

This was a very small and bespoke project that was enormous fun to do, as this wedding was a surprise – even to the select few who were ‘invited’ – the bride and groom’s parents. As there were only two keepsake invites required, my approach was to make it all intricate and hand-crafted for the happy couple – including their own ident that entwines the first letters of their names.

Both invites are completed with handmade bands and bows with window and door apertures that are augmented with opaque and pearlised stock. The entrance, which is based on my sketch of the Shottle Hall venue, can be removed from the front pocket and doubles as a VIP ticket.

All photographs are courtesy of L. Gratton.